Techies talk about newspaper bloggers

The Houston Chronicle's tech reporter Dwight Silverman has appeared a couple times on a podcast that I (and a zillion other Silicon Valley tech-obsessed digerati) listen tocalled This Week in Tech.

And on TWiTshow#150 here, Dwight and host Leo LaPorte along withWeblogs Inc. guru and Mahalo founder Jason Calacanisstarted talking about the future of newspapers in a digital era, about newspaper bloggers and the rise of advertorial editorial content. Download the show and zip in about 22 minutes and you'll hear them start talking on the subject. Quote from Dwight:

"We tell our writers to use their blogs to do their print jobs. If you take it and integrate it into your workflow, it works great."